Home service businesses — Rank Velocity case studies
Real Results. No Fluff.

Proof We Deliver

Every case study below is a real home service business — real numbers, real call volume, real revenue. This is what happens when local SEO and website design are done right.

300%+

Avg. Call Volume Increase

8x

Avg. Client ROI

90 Days

Avg. Time to Results

Scroll
GOLDEN COOLING & HEATING case study — Rank Velocity home service SEO
HVAC
Central Valley, CA

GOLDEN COOLING & HEATING

From Page 3 to #1 in the Map Pack

Timeline: 90 Days

275%

Increase in Organic Calls

Top 3

Map Pack Ranking — "AC Repair Bakersfield"

8x

Return on Investment

54

New 5-Star Google Reviews

The Challenge

Golden Cooling and Heating was invisible online — buried on page 3 for every major keyword in the Central Valley metro area. They had a dated website built in 2018, no Google Business Profile optimization, and zero local citations. Their call volume had dropped 40% over two years.

Our Solution

We rebuilt their website from the ground up with conversion-first architecture, optimized their GBP with service area pages and photo strategy, and executed a full local citation campaign across 80+ directories. We also implemented GEO-optimized content targeting emergency AC repair terms.

“Rank Velocity didn't just improve our rankings — they changed how our entire business generates leads. We went from praying the phone would ring to turning away jobs in peak season.”

Marcus T.

Owner, Golden Cooling & Heating

Rapid Response Plumbing case study — Rank Velocity home service SEO
Plumbing
Dallas, TX

Rapid Response Plumbing

3x Emergency Call Volume in 60 Days

Timeline: 60 Days

3x

Emergency Call Volume

47

Technical SEO Errors Fixed

189%

Increase in Google Profile Views

$28k

Additional Monthly Revenue

The Challenge

Rapid Response had good reviews but their website wasn't showing up for high-intent emergency plumbing searches. Competitors were dominating "burst pipe Dallas" and "emergency plumber near me" — the exact queries that generate same-day revenue.

Our Solution

We audited their technical SEO from scratch, fixed 47 critical errors on their site, and restructured their content around emergency intent keywords. We built location-specific landing pages for all 12 DFW suburbs they serve and launched a GBP posting strategy that tripled their profile views.

“I was skeptical — I had tried two other SEO agencies before. Rank Velocity actually showed me the data, explained every move, and the results were visible within the first month.”

Jennifer K.

Co-Owner, Rapid Response Plumbing

APEX ROOFING case study — Rank Velocity home service SEO
Roofing
Fresno County, CA

APEX ROOFING

From Invisible to “Top 3 Roofer Near Me”

Timeline: 72-Hour Sprint + 30-Day Buildout

22

Location Pages Deployed in 72hrs

130%

Lead Growth

$180k

Closed Revenue in 45 Days

Top 5

Map Visibility

The Challenge

Apex Roofing was missing calls from high-intent homeowners because they weren't appearing in the Map Pack and their site wasn't converting.

Our Solution

We executed a mobile-first rebuild with tap-to-call, optimized their GBP for Fresno geo-targeting, and added AI-ready schema.

“We're finally getting consistent calls from people ready to book.”

Derek S.

Owner, Apex Roofing

Volt Pro Electric case study — Rank Velocity home service SEO
Electrical
Atlanta, GA

Volt Pro Electric

New Website Doubled Their Conversion Rate

Timeline: 60 Days

2.1%→6.8%

Website Conversion Rate

$180→$52

Cost Per Lead (Paid Ads)

224%

Increase in Mobile Conversions

4.9★

Average Google Review Score

The Challenge

Volt Pro was getting decent traffic but their website was a conversion graveyard — 2.1% conversion rate, no clear CTA above the fold, and a mobile experience that was practically unusable. Their cost-per-lead was $180, which made paid ads unsustainable.

Our Solution

We completely redesigned their website around conversion architecture — prominent phone number placement, trust signals above the fold, streamlined contact forms, and a mobile-first build. We also added a live chat widget and implemented review schema markup that increased their rich snippet click-through rate significantly.

“The new website pays for itself every single month. Our cost per lead on Google Ads dropped from $180 to $52 because the landing pages actually convert now.”

Antoine R.

Owner, Volt Pro Electric

Trades We Serve

HVAC
Plumbing
Roofing
Electrical
General Contracting
Painting
Landscaping
Pest Control

How We Do It

The Rank Velocity Playbook

01

Technical Audit

We tear apart your current website and GBP — every broken link, missing schema, crawl error, and Core Web Vital issue gets documented and prioritized.

02

Local Infrastructure

We build or rebuild your local citation network, optimize your Google Business Profile, and create service area pages targeting every suburb and neighborhood you serve.

03

Content & GEO

We write service pages and location content engineered to appear in both traditional search and AI-generated results — targeting emergency, transactional, and comparison queries.

04

Track & Optimize

Every campaign is tracked to actual calls and form submissions — not rankings or impressions. Monthly reporting shows exactly where every lead came from.

4

Active Case Studies

300%+

Avg. Call Increase

100%

Home Service Focus

24hr

Audit Turnaround

Your Turn

Ready to Become the Next Success Story?

Every business in these case studies started with a free audit. No pitch deck, no junior rep — just a real look at where your calls are going and how to get them back.

Free · No commitment · 24hr turnaround

Talk with Us